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Elbie Swanepoel
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Join date: May 26, 2025
Posts (3)
Nov 6, 2025 ∙ 2 min
AI Is Creative. But Can It Make An Ethical Decision?
If creativity is no longer uniquely human, what is? An exploration of AI, ethical judgement and the difference between producing an answer and making a decision.
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Oct 22, 2025 ∙ 4 min
Personal Versus Professional: Why Your Social Media Content Strategy Needs Both
Why effective social content needs both personal connection and professional credibility, and how to find the right balance for your audience.
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Sep 1, 2025 ∙ 3 min
The Trust Signals Your Homepage Copy Should Send (and Why They Matter)
Six ways homepage copy can reduce uncertainty, build trust and give prospective clients the confidence to take the next step.
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